WEO Content Engine
ai tools

WEO Content Engine

Multi-agent AI content generation platform for healthcare marketing. Orchestrates Claude Opus 4.5 pipelines to produce SEO-optimised blog posts, social media campaigns, and email sequences with built-in compliance checking.

Next.js 14Claude Opus 4.5TypeScriptSQLite/TursoTailwind CSSMCPClaude Code
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Project Impact

This project demonstrates the transformative power of AI in marketing, delivering measurable results and setting new industry standards.

AI Agents
Custom1 Label
6 specialised
Custom1 Value
Content Types
Custom2 Label
Blog, Social, Email
Custom2 Value

Project Details

Categoryai tools
CompletedJanuary 20, 2025
Statuspublished
<h1>WEO Content Engine</h1> <h2>Overview</h2> <p>A sophisticated multi-agent AI pipeline that automates high-quality marketing content creation for dental practices. The system orchestrates six specialised agents through a phased workflow with quality gates, compliance validation, and brand voice enforcement.</p> <h2>Multi-Agent Architecture</h2> <h3>Agent Pipeline</h3> <p>The engine deploys a coordinated team of AI agents, each tuned for their specific role:</p> <ul> <li><strong>Topic Researcher</strong> (Sonnet) - Performs competitive research, gathers statistics, and identifies content gaps</li> <li><strong>Content Writer</strong> (Opus 4.5) - Produces 1,500-5,000 word blog posts matching brand voice and tone</li> <li><strong>SEO Specialist</strong> (Sonnet) - Optimises for keywords, meta tags, internal linking, and GEO targeting</li> <li><strong>Content Editor</strong> (Sonnet) - Handles grammar, compliance flags, fact-checking, and readability</li> <li><strong>Social Media Creator</strong> (Haiku) - Generates platform-specific content for LinkedIn, Facebook, Instagram, Twitter, and Reddit</li> <li><strong>Email Creator</strong> (Haiku) - Produces newsletters and 7-email nurture sequences</li> </ul> <h3>Phased Workflow</h3> <p>Content flows through research, creation, optimisation, and distribution phases with human checkpoints between each stage for quality assurance.</p> <h2>Key Features</h2> <h3>Healthcare Compliance</h3> <p>Built-in validation against 15+ compliance rule categories including HIPAA awareness, FTC endorsement rules, dental board regulations, and AI disclosure requirements under California SB-942 and New York AI disclosure law.</p> <h3>Content Versatility</h3> <p>Supports multiple content formats including standard blog posts, pillar pages, how-to guides, case studies, and listicles. Each format follows specific structural templates optimised for engagement and SEO.</p> <h3>Brand Voice Enforcement</h3> <p>Configurable brand profiles inject consistent voice, tone, terminology, and colour guidelines across all generated content. The system maintains brand coherence even when switching between casual social posts and formal blog content.</p> <h3>Export Integrations</h3> <p>Direct publishing to Google Docs via OAuth-based MCP, WordPress integration, and downloadable Markdown/JSON formats. Content calendar management enables scheduling and batch generation.</p> <h3>Content Dashboard</h3> <p>Web-based interface for managing the generation pipeline, reviewing content, tracking status across the pipeline stages, and accessing the content library.</p> <h2>Technical Design</h2> <p>Built on Next.js 14 with App Router, the system uses Claude Code&#39;s Task tool for spawning specialised subagents with different model configurations. SQLite provides local storage during development while Turso handles persistent storage in production. The skills system exposes CLI commands for each pipeline stage, enabling both interactive and automated workflows.</p> <h2>Use Cases</h2> <ul> <li><strong>Dental Practices</strong>: Consistent, compliant content marketing without in-house writers</li> <li><strong>Healthcare Agencies</strong>: Scalable content production across client portfolios</li> <li><strong>Marketing Teams</strong>: AI-assisted content creation with human oversight at every stage</li> </ul>

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